Living Color Aquariums: From 13,000 Likes to 100,000 Likes

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About:

Sociallybuzz, provides social media management, marketing, fan-page application development and social media consultation. The company is designed to help brands and businesses develop a firm foundation in social media and marketing while delivering the greatest number of options in how they define or reach their relevant audience and increase sales. We also have a robust team that is responsible for handling each and every Yelp, Urbanspoon, Google, TripAdvisor and Foursquare review for our clients. For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our following services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here

5) Social Media Management Tool

SOCIAL BUZZ: INTRODUCTION TO SNAPCHAT FOR FRANCHISES

Snap Chat for Business

Snapchat is one app with several functions. People use it to communicate one-to-one, one-to-few, and one-to-all. they share moments, not just pretty pictures, through stills and videos with added captions, doodles, or filters to make them even  more fun and personal.

If your target audience is age 13-25, here  are some important ways you can use Snapchat to connect with those customers.

First, you will need to know the definition to some very specific Snapchat terms:

1) Snaps: A 1-10 second photo or video sent to one or a few friends that disappears after viewing.

2) Story: Snaps threaded together to create a flipbook of moments for all your friends to see. Each individual Snap lives for 24 hours before it disappears. There is no limit to the number of Snaps you can add to your Story, and no rules for what you post. Anything goes.

3) Chat: One-to-one conversation with text and images.

4) Here: Real-time face-to-face video chat.

5) our Story: A location-based collaborative Story that doesn’t just cover a live event; it throws a viewer into the experience itself.

How to get started:

Create a Business account:
1) Enter your email, create a password and  enter your actual birthday
2) Skip verifying your phone number

Snap:
Stories are a blank canvas, so have fun, experiment, and see what works.

Here are a few tips:
• Make it personal
• Make it exclusive
• Promo codes
• Offer exclusive deals
• Reward current customers
• Giveaways to attract new customers
• Showcase special events

Create a successful contest:
1) Spread the word: Use your other social channels to get your customers to follow you by offering them a deal they  cannot refuse.

2) Customize your deals: Don’t send everyone the same deal, maybe send 25 percent a special offer, 35 percent a promo code and 40 percent exclusive content.

3) Create urgency: Customers physically have to be in the store, in front of the cashier where they can see it. Otherwise it’ll expire. Now that you’ve made a start and got everyone’s attention, you can start sending  SnapChats regularly.

Check your stats:
1) tap your story
2) the # next to purple eye = number of views
3) the # next to green arrow = number of screenshots

Franchise brands like Taco Bell,  McDonalds and Dunkin Donuts are utilizing Snapchat to connect with fans. By using Snapchat just as individuals do, they are connecting in an entirely new way. We recommend experimentation. Learn what it’s like to create, what Stories fans  find most compelling, and ultimately, what  your Snapchat voice is.

Andre Kay is CEO and chief marketing officer of Sociallybuzz, which exists to help franchise owners grow their business using social media. By helping them reach relevant customers, build customer loyalty, mange reputation and increase revenue. We protect relationship with their customer, create effective campaigns, manage their social channels and online reputation 24/7.

Post: Originally written for Franchising USA

 

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Andre Kay is CEO and chief marketing officer of Sociallybuzz, which exists to help franchise owners grow their business using social media. By helping them reach relevant customers, build customer loyalty, mange reputation and increase revenue. We protect relationship with their customer, create effective campaigns, manage their social channels and online reputation 24/7.

Check out our following services:

1) Social Media Services for Nightclubs

2) Social Media Services for Franchises

3) Social Media Services for Restaurants

4) Reputation Management

5) Social Media Management Tool