#Buzz: Need help with social media and reputation management?

Need help with social media and reputation management?

See: sociallybuzz.com #socialmedia #smallbusiness

Sociallybuzz Social Media Services

Sociallybuzz Social Media Services

 

About Sociallybuzz:

We provide buzz worthy services and products to help businesses grow using social media.

For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our social media services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here

5) Social Media Management Tool

6) Social Media Services For Start-ups

Advertisements

#BUZZ: Social media tip of the day!

socialHashtags, followers, likes, and blogs—social media can quickly become overwhelming, especially when you have other things going on (like running a business). Is there a secret formula for handling (and conquering) social media? No. But you can start by not spreading yourself too thin… via Manta

social media tip

About Sociallybuzz:

We provide buzz worthy services and products to help businesses grow using social media.

For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our social media services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here

5) Social Media Management Tool

6) Social Media Services For Start-ups

#BUZZ: We do this for a living!

We do this for a living!

Sociallybuzz Social Media Services

Sociallybuzz Social Media Services

 

About:

Sociallybuzz exist to help businesses grow using social media. Social Media Management, Campaign & Reputation Agency.

For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our social media services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here

5) Social Media Management Tool

6) Social Media Services For Start-ups

BUZZ: Here are 7 tips to help you create your 2015 social media plan

Here are 7 tips to help you create your 2015 social media plan:

Social Media Tip -1

See full list here…

About:

Sociallybuzz exist to help businesses grow using social media. Social Media Management, Campaign & Reputation Agency.

For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our following social media management services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here

5) Social Media Management Tool

BUZZ: 7 Tips to Create A Successful Social Media Plan for 2015

2015 Social Media Plan

If you have not started developing your social media strategies for 2015, you’re already behind. Social is now the top media platform for small and medium businesses in terms of spending and usage, according to report from BIA/Kelsey. The report also stated that small businesses are spending an average of 21.4% of their media budgets on social, up from 18.9% last year.

Here are 7 tips to help you create your 2015 social media plan.

1) Evaluate 2014

Answer these 6 questions:

  1. Did you start the year with a social media plan?
  2. Did you use social media in your marketing plans for 2014?
  3. Was it effective?
  4. Did you track your ROS? (Return on Social)
  5. Who inside or outside your business was responsible for social?
  6. Are you happy with how your business performed on social media in 2014?

Answering those questions will help you to determine where you are now and how you want that to change for 2015.

2) Make a list and check it twice

 To create a strategy that you can follow through on, you must first list all your short term and long term marketing goals for your business or brand. This will give you a very clear idea of what you want to achieve and how social media will fit in your overall strategy.

3) Research your industry and competitors

 Do some research on your competitors or other businesses in your industry to see how they are using social media. This will help you to spark some fresh ideas that you can implement for your business. Knowing what will be more effective to achieve your marketing goals for your business will save you a lot of money, time and energy.

4) Check the channels

 What you thought you knew about social media in January 2014 might be completely different today. Social media is an ever-evolving marketing landscape. Knowing what social media networks made changes to their platform, terms of service and privacy policy will help you to determine how it will affect your target audience, your business and your strategies.

5) Are you using the right tools?

You can evaluate, make a list, research every competitor and learn every thing about every social media channels, but if you don’t have the right tools to implement and execute your strategies, nothing will work. Imagine a builder did everything to create a plan to build a beautiful house but got to the site with the wrong tools?

Here are a few tools to consider:

Constant Contact – Email Marketing

Sociallybuzz App – Social media and reputation management app

EzTexting – Texting solutions

FiveStars – Loyalty Program

ZeeHub – Simplified Franchise Management

6) Get Help!

How do you balance running a successful social media strategy and growing your business all at the same time? It’s hard. Getting the right people to help you create an effective social media strategy or bring your strategies to life will make you sleep a lot better at night and give you a lot more time to do what you do best, run your business.

7) Set your budget

Now that you’re off to a good start, it’s time to determine not what you think you have to spend on marketing, but what’s the value to your business. If you gain an extra 10, 20 or 50 new customers per month through social media, what is that worth to you? If it’s important to you, you will find a way. Stop making excuses on why you can’t and start doing. Social media is growing and changing fast. You invest in other parts of your business, don’t short change on one of the most important part of the puzzle that can become your ultimate driver between your business succeeding or failing.

In conclusion, social media should not be the icing on top of the cake, social media should be as important as Flour. Sorry for the food analogy but I wrote this at 6am on thanksgiving morning and I was feeling a little hungry. Now that you have a lot to think about, don’t just push it to the side, start planning today. I wish you and your business a very successful 2015.

 

 About:

Andre Kay is CEO and chief marketing officer of Sociallybuzz, which exists to help business owners grow their business using social media. By helping them reach relevant customers, build customer loyalty, mange reputation and increase revenue. We protect relationship with their customer, create effective campaigns, manage their social channels and online reputation 24/7.

Follow us on Twitter and “like” us on Facebook page.

Check out our following social media management services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here

5) Social Media Management Tool

6) Social Media Services for Startups

SOCIAL BUZZ: INTRODUCTION TO SNAPCHAT FOR FRANCHISES

Snap Chat for Business

Snapchat is one app with several functions. People use it to communicate one-to-one, one-to-few, and one-to-all. they share moments, not just pretty pictures, through stills and videos with added captions, doodles, or filters to make them even  more fun and personal.

If your target audience is age 13-25, here  are some important ways you can use Snapchat to connect with those customers.

First, you will need to know the definition to some very specific Snapchat terms:

1) Snaps: A 1-10 second photo or video sent to one or a few friends that disappears after viewing.

2) Story: Snaps threaded together to create a flipbook of moments for all your friends to see. Each individual Snap lives for 24 hours before it disappears. There is no limit to the number of Snaps you can add to your Story, and no rules for what you post. Anything goes.

3) Chat: One-to-one conversation with text and images.

4) Here: Real-time face-to-face video chat.

5) our Story: A location-based collaborative Story that doesn’t just cover a live event; it throws a viewer into the experience itself.

How to get started:

Create a Business account:
1) Enter your email, create a password and  enter your actual birthday
2) Skip verifying your phone number

Snap:
Stories are a blank canvas, so have fun, experiment, and see what works.

Here are a few tips:
• Make it personal
• Make it exclusive
• Promo codes
• Offer exclusive deals
• Reward current customers
• Giveaways to attract new customers
• Showcase special events

Create a successful contest:
1) Spread the word: Use your other social channels to get your customers to follow you by offering them a deal they  cannot refuse.

2) Customize your deals: Don’t send everyone the same deal, maybe send 25 percent a special offer, 35 percent a promo code and 40 percent exclusive content.

3) Create urgency: Customers physically have to be in the store, in front of the cashier where they can see it. Otherwise it’ll expire. Now that you’ve made a start and got everyone’s attention, you can start sending  SnapChats regularly.

Check your stats:
1) tap your story
2) the # next to purple eye = number of views
3) the # next to green arrow = number of screenshots

Franchise brands like Taco Bell,  McDonalds and Dunkin Donuts are utilizing Snapchat to connect with fans. By using Snapchat just as individuals do, they are connecting in an entirely new way. We recommend experimentation. Learn what it’s like to create, what Stories fans  find most compelling, and ultimately, what  your Snapchat voice is.

Andre Kay is CEO and chief marketing officer of Sociallybuzz, which exists to help franchise owners grow their business using social media. By helping them reach relevant customers, build customer loyalty, mange reputation and increase revenue. We protect relationship with their customer, create effective campaigns, manage their social channels and online reputation 24/7.

Post: Originally written for Franchising USA

 

Article by

Andre Kay is CEO and chief marketing officer of Sociallybuzz, which exists to help franchise owners grow their business using social media. By helping them reach relevant customers, build customer loyalty, mange reputation and increase revenue. We protect relationship with their customer, create effective campaigns, manage their social channels and online reputation 24/7.

Check out our following services:

1) Social Media Services for Nightclubs

2) Social Media Services for Franchises

3) Social Media Services for Restaurants

4) Reputation Management

5) Social Media Management Tool

3 WAYS FRANCHISEES CAN USE TWITTER TO CREATE AWARENESS

Original  article on Franchising USA

Twitter Hashtag

Dedicating time and effort to grow your twitter presence for awareness, loyalty and sales can be a little challenging. Finding the time, right words and developing a successful campaign is easier said than done.

Here are 3 quick tips and strategies that you can use to boost your business’ visibility on Twitter.

Pictures:

 Including pictures in your Tweets will help your business to stand out. Use pictures to tell the story about your business. This could include specials, behind the scenes photos, or pictures that customers took of their meal. Uploading pictures to Twitter is quick and easy.

 To post a photo in a Tweet:

1. From the web or an iOS device, click or tap the compose new Tweet button . From an Android device, tap on What’s happening?

2. From the web, click Add photo. From a device, tap the camera icon to take a photo, or choose a photo from your gallery.

3. Once a photo is selected, you will see a thumbnail image (or file name) appear as an attachment. You can select up to 4 images to tweet at once.

Editing a photo? 
If you are tweeting from the Twitter for iOS or Twitter for Android app, you can enhance, apply a filter, and crop an image once you select it.

Tagging people with a photo?
Tap Who’s in this photo? to tag people. Type in a full name or an @ username and then tap Done.

4. Type your message and tap Tweet to post your message and photo(s). Your Tweet’s character count will update to include the pic.twitter.com URL for your photo(s).

Hashtags:

 (Definition: The # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize messages.)

Use relevant hashtags to improve the visibility of your tweets. Do not over use or use too many hashtags. It’s best to use hashtags explicitly when they’re going to add value, rather than on every word in an update.

1. Use the hashtag symbol # before a relevant keyword or phrase (no spaces) in your Tweet to categorize those Tweets and help them show more easily in Twitter Search.

2.Clicking on a hashtagged word in any message shows you all other Tweets marked with that keyword.

3.Hashtags can occur anywhere in the Tweet – at the beginning, middle, or end.

4.Hashtagged words that become very popular are often Trending Topics.

Campaigns:

Use a combination of Promoted Accounts to acquire new followers as well as Promoted Tweets to increase awareness and drive engagement.

Be Creative – Think about how you can appeal to people’s emotions so they’ll feel inspired to share your content.

  1. Experiment – Test different messaging and targeting to see what works for your business.
  2. Engage your audience – Interact with people in a way that is timely, responsive and friendly.

 Taking advantage of the tips above will take time, dedication and consistency to make a positive and successful impact.

Article by – Andre Kay is CEO and chief marketing officer of Sociallybuzz, which exists to help franchise owners grow their business using social media. By helping them reach relevant customers, build customer loyalty, mange reputation and increase revenue. We protect relationship with their customer, create effective campaigns, manage their social channels and online reputation 24/7.

Check out our following services:

1) Social Media Services for Nightclubs

2) Social Media Services for Franchises

3) Social Media Services for Restaurants

4) Reputation Management

5) Social Media Management Tool

BUZZ: Google Places is now Google My Business.

Google have brought together the best of Google, all in one place.  It makes it easier to connect with your customers and make a name for #business online.

Use ‘Google My Business’ to:
* Edit your business info on Search, Maps & more
* Share news & updates with customers
* Respond to reviews
* Discover how customers find your business

Tips for successful sharing:

  • Keep your content fresh and public
    Share what’s new with your business, important updates from your community and more.
  • Post exclusive events and deals
    Promote special offers and big sales events and ensure great turnouts with Google+ events.
  • Share beautiful, high-quality photos
    Pick up your smartphone or camera and take photos of your window display and your best selling products
  • Record a behind-the-scenes tour
    Use Hangouts on Air from your laptop to broadcast a video recording of your business or your team in action.
  • Respond to your customers
    Think of your posts as a dialogue. Respond to comments and follow your followers back.

 

About:

Sociallybuzz, provides social media management, marketing, fan-page application development and social media consultation. The company is designed to help brands and businesses develop a firm foundation in social media and marketing while delivering the greatest number of options in how they define or reach their relevant audience and increase sales. We also have a robust team that is responsible for handling each and every Yelp, Urbanspoon, Google, TripAdvisor and Foursquare review for our clients. For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our following services:

1) Social Media Services for Nightclubs

2) Social Media Services for Franchises

3) Social Media Services for Restaurants

4) Reputation Management

5) Social Media Management App

BUZZ: How to engage and maintain a loyal Twitter following

If you’re a small or medium-sized business, watch this video to learn how to connect with your followers by engaging them in relevant conversations around shared experiences.

For example, your business can interact with followers by:

  • Asking questions to collect feedback.
  • Tapping into conversations around real-time TV programs.
  • Featuring your business in discussions around holidays or events.

 

About:

Sociallybuzz, provides social media management, marketing, fan-page application development and social media consultation. The company is designed to help brands and businesses develop a firm foundation in social media and marketing while delivering the greatest number of options in how they define or reach their relevant audience and increase sales. We also have a robust team that is responsible for handling each and every Yelp, Urbanspoon, Google, TripAdvisor and Foursquare review for our clients. For more information about Sociallybuzz, please visit our website: www.Sociallybuzz.com

Check out our following services:

1) Social Media Services for Nightclubs

2) Social Media Services for Franchises

3) Social Media Services for Restaurants

4) Reputation Management

5) Social Media Management Tool

BUZZ: Facebook Tests Star Ratings Displayed On Pages

On Friday, TechCrunch reported that some users are seeing a brand new feature on Facebook company Pages: a five-star rating underneath the company’s name. The ratings themselves aren’t anything new — they have been located at the top of brand Pages for a while now — but the placement could be a game-changer. Here’s what the new feature looks like:

IMAGE SOURCE: Techcrunch

IMAGE SOURCE: Techcrunch

A Facebook spokesperson provided the following confirmation and info from the company:

We’re extending star ratings on Facebook from mobile to desktop – to make it easier for people to discover great businesses around them. This is beneficial for both businesses and consumers. Star ratings encourage more people to rate a business, making it eligible to appear in News Feed and help others discover a business they didn’t know about previously. For businesses themselves, this also leads to greater brand awareness.

As you may recall, star ratings launched in early 2012 with the introduction of Nearby on mobile. Now we’re bringing the visibility of star ratings to a more prominent spot at the top of Pages’ timeline on desktop and to the preview in News Feed.

Confused as to how five tiny stars can have both positive and negative repercussions? Let me explain.

This Could Be Great Because … 

The stars are prominent. They’re more prominent than lots of other elements on a brand Page — including likes or the elusive “talking about this” metric. For pretty much all brands — big and small — this is a wonderful thing. Instead of competing with other companies for “likes,” brands can focus on getting a few qualitative, positive reviews.

They can focus on the quality of their business instead of the quantity of their followers — which is how brands should be thinking about Facebook, but some haven’t because of how prominently the number of likes were displayed.

Less focus on fluffy vanity metrics and more on true audience engagement and happiness is a good thing. Brands can prove real business ROI, and fans can actually be delighted by the company and its content.

This Could Be Terrible Because …

The stars are prominent. And who knows if they will only appear on your brand’s Facebook Page? They could end up being pulled into the Like Box on your site or any other place where you’re promoting your brand page through embedded content. If you have great reviews, all of those worries are positive, but let’s face it — not all companies are going to have only five stars.

That is, unless companies start forcing employees to leave fake reviews, which’ll end up skewing the average rating. Bonus: It’s incredibly unethical to force employees to leave positive reviews. Even if the reviews are voluntary, the reviewer should be disclosing he or she is an employee. And even then, it’s still a tricky situation.

Right now, the most that companies really can do is force you to like their Facebook page — which is definitely unethical, but not quite as egregious as leaving fake five-star reviews. “Liking” something just doesn’t carry the same weight as a full-blown starred review — one new like adds onto a never-ending pile of likes, whereas a review gets factored into an average.

And I’m not going to get into math here, but really low and really high reviews could skew the average review displayed at the top of your brand page — which, regardless of whether the average is good or bad, is just plain inaccurate.

Besides the whole unethical employee reviews, you might get skewed results if your brand doesn’t allow people to write on its Timeline. When people want to communicate with your brand on Facebook, they’ll then have to comment on an individual post or better yet … leave a review. And if they’re trying to communicate with your brand about a customer satisfaction issue, chances are the reviews are going to be poor. Say bye-bye to your stars!

While your company should always be trying to delight customers — and should definitely be alerted when customer satisfaction is poor — a few bad support complaints could tank your Facebook Page efforts.

Article Resource: Hubspot, Techcrunch

Check out our following services:

1) Social Media Services for Nightclubs – Click here

2) Social Media Services for Franchises – Click here

3) Social Media Services for Restaurants – Click here

4) Reputation Management – Click here